01Open now
Automation Fundamentals
Where the programme starts — no prior experience assumed.
4 topicsModule 1 of 8
What this module covers
4 topics
- 01Marketing funnel
- 02Automation use cases
- 03Data and consent
- 04Tool landscape
Digital Marketing · 2.5 months4.9(556 reviews)
Marketing Automation in Mohali
Learn to build lead capture, scoring and nurture workflows with CRM and automation tools that save time and grow revenue.
2.5 months
Programme length
8 modules
32 topics covered
Advanced
Difficulty level
100%
Placement assistance
Admissions open
Next session starts in 2 weeks
Session slots
MorningAfternoonEveningWeekendLive online1:1 Session
0112
Overview
Aboutthisprogramme
A 2.5 months advanced track taught at our Sector 75 campus in Mohali and live online, built around what employers in this field are hiring for right now.
The Marketing Automation course at techcadd Mohali teaches you to connect forms, email, CRM and messaging tools into workflows that capture, score and nurture leads automatically. You map customer journeys, build automations in HubSpot and Zapier, set up lead scoring and reporting, and learn how to keep data clean and communications relevant. HubSpot CRM and workflow building Lead scoring and nurture sequences Zapier and no-code integrations Portfolio and placement support
Key Course Facts & Highlights
Duration2.5 months
Skill LevelAdvanced
FormatClassroom & Live Online
Placement100% Job Assistance
Core Tools Covered: HubSpot • Zapier • Mailchimp • Google Sheets • Google Analytics 4
ISO-certified certificate
Plus a project completion letter
Internship letter
Earned on live project work
Every session recorded
Kept in your student portal
Small, mentored sessions
Code reviewed by a working engineer
Digital Marketing
Marketing Automation in Mohali
2.5 monthsAdvancedMohali & live online
4.9 / 5
556 reviews
ISO certified
Certificate + internship letter
What you walk away with
- HubSpot workflow project
- Lead scoring model
- No-code integrations
- Placement assistance
Roles this leads to
- Marketing Automation Specialist
- CRM Executive
- Marketing Operations Executive
- Lead Generation Specialist
Modules
Thecurriculum,modulebymodule
8 modules and 32 topics across 2.5 months. Each one closes in something you build, review and keep in your portfolio.
01/08Automation Fundamentals
02Up next
CRM Setup and Data Hygiene
Picks up from automation fundamentals and adds the working skills on top.
4 topicsModule 2 of 8
What this module covers
4 topics
- 01Contacts and properties
- 02Pipelines
- 03Import and dedupe
- 04Permissions
03Up next
Lead Capture and Forms
Picks up from crm setup and data hygiene and adds the working skills on top.
4 topicsModule 3 of 8
What this module covers
4 topics
- 01Forms and landing pages
- 02Chatbots
- 03Lead sources
- 04Routing
04Up next
Email Automation and Nurturing
Picks up from lead capture and forms and adds the working skills on top.
4 topicsModule 4 of 8
What this module covers
4 topics
- 01Welcome and nurture sequences
- 02Triggers
- 03Personalization
- 04Re-engagement
05Up next
Lead Scoring and Segmentation
Picks up from email automation and nurturing and adds the working skills on top.
4 topicsModule 5 of 8
What this module covers
4 topics
- 01Scoring models
- 02Lifecycle stages
- 03Sales handoff
- 04Segmentation
06Up next
Workflow Design and Integrations
Picks up from lead scoring and segmentation and adds the working skills on top.
4 topicsModule 6 of 8
What this module covers
4 topics
- 01Workflow logic
- 02Zapier basics
- 03Webhooks and APIs overview
- 04Error handling
07Up next
Multichannel Automation
Picks up from workflow design and integrations and adds the working skills on top.
4 topicsModule 7 of 8
What this module covers
4 topics
- 01SMS and WhatsApp basics
- 02Retargeting audiences
- 03Social triggers
- 04Frequency caps
08Up next
Reporting and Optimization
The final stretch: the live project, the review and the portfolio hand-off.
4 topicsModule 8 of 8
What this module covers
4 topics
- 01Funnel reports
- 02Attribution
- 03Workflow testing
- 04ROI
Skills covered
Whatyoulearninthisprogramme
Every skill below is taught hands-on, in a session where you build with it rather than watch a slide about it.
16+
core skills covered
01
Marketing funnel
Automation Fundamentals
02
Automation use cases
Automation Fundamentals
03
Contacts and properties
CRM Setup and Data Hygiene
04
Pipelines
CRM Setup and Data Hygiene
05
Forms and landing pages
Lead Capture and Forms
06
Chatbots
Lead Capture and Forms
07
Welcome and nurture sequences
Email Automation and Nurturing
08
Triggers
Email Automation and Nurturing
09
Scoring models
Lead Scoring and Segmentation
10
Lifecycle stages
Lead Scoring and Segmentation
11
Workflow logic
Workflow Design and Integrations
12
Zapier basics
Workflow Design and Integrations
13
SMS and WhatsApp basics
Multichannel Automation
14
Retargeting audiences
Multichannel Automation
15
Funnel reports
Reporting and Optimization
16
Attribution
Reporting and Optimization
Why choose us
Graduatewithaportfolioandinterviewpreparationemployerscanverify.
Every session is taught by working professionals, builds on live projects from the third week, and hands over to a placement team that keeps working until you are hired.
- Trainers from the industry
- Live projects from week three
- ISO-certified certification
- Placement support until you are hired
6 reasons the Marketing Automation in Mohali track produces people who get hired, rather than people who finished a syllabus.
Book a free demo classTrainers who still ship
Your Marketing Automation in Mohali sessions are taken by people who use this stack at work every week — current practice and the judgement behind it, not a syllabus written five years ago.
Build from week one
Concepts in the first half of a session, hands-on in the second. Every module closes with something that runs, gets reviewed and goes into your portfolio.
Live project + internship letter
From the third week you join a project team with real requirements, deadlines and code review, and you leave with a documented internship letter.
ISO-certified certification
An ISO-certified training certificate, a project completion letter and a portfolio you can actually show — all recognised across our hiring-partner network.
Placement machinery that runs
Resume and LinkedIn rebuilds, mock technical and HR rounds, aptitude practice and continuous drives with 450+ hiring partners around Mohali and Chandigarh.
Sessions built around your life
Morning, evening, weekend and live-online sessions for the same programme. Every session is recorded and stays in your student portal.
12,450+
Students trained
450+
Hiring partners
98%
Placement success
15+
Years of excellence
Meet the team
The People Behind Your Learning Journey
Our mentors, engineers and academic leads work together to deliver industry-ready training at techcadd Mohali.
Who can join
Isthiscourseforyou?
Marketing Automation in Mohali is a advanced track. These are the four kinds of people who typically sit in the session — if you recognise yourself in any of them, you are in the right place.
Students & graduates
BBA, MBA, B.Com and any-stream graduates aiming at agency or in-house marketing roles.
Business & shop owners
Run your own ads, ranking and content instead of paying an agency to guess on your behalf.
Freelancers & creators
Turn a content habit into paid retainers, with real analytics, funnels and reporting behind it.
Sales & marketing staff
Add measurable performance marketing to a role that currently leans on offline channels.
Eligibility
What you need to start
- 10+2 or above — any stream accepted
- A laptop for practice (lab systems available on campus)
- Basic computer familiarity
- Comfort with the fundamentals of this domain
Not sure whether your background fits? A ten-minute counselling call maps your stream, marks and goal to the right session — no obligation.
Ask a counsellorTools
Tools&technologiesyouwilluse
The exact stack used in the labs, the live project and — more to the point — in the jobs this course leads to.
HubSpotZapierMailchimpGoogle SheetsGoogle Analytics 4
Licensed software in every labPractice systems on campusSetup help for your own laptop
Certification
Whatyouleavewith
Finishing Marketing Automation in Mohali puts three separate documents in your file — one for the syllabus, one for the project you built, and one for the weeks you spent on a project team.
Course completion certificate
ISO-certifiedIssued on attendance and the final assessment of the Marketing Automation in Mohali programme, under our ISO-certified training registration — the document employers and universities ask to see.
Project completion certificate
CapstoneA separate certificate for the live project you build and defend, listing the brief, the stack and your role on the team — so the work is verifiable, not just claimed.
Internship letter
DocumentedA dated internship letter covering the weeks you spent on a project team with real requirements and code review — accepted for university internship credit.
Govt MSME & ISO Accredited
Click to view full certificate
Official techcadd certificate for digital marketing, performance advertising, and search engine optimization, accredited by IAF, ICV, EGAC & MSME Govt. of India.
ISO 9001:2015IAF AccreditedGovt. MSMEEGAC VerifiedScan-to-Verify QR
How the paper is used
- Verifiable by roll number, so a recruiter can confirm your Marketing Automation in Mohali record with techcadd.
- Shareable on LinkedIn and printable for interview files — soft copy in your student portal, hard copy at the campus.
- Reissued free if you lose it; your training record stays on file permanently.
Future scope
Wherethiscoursetakesyou
Every business in the region now runs paid campaigns, and the people who can prove a return on that spend — not just run the ads — are the ones who get retained.
01
Marketing Automation Specialist
02
CRM Executive
03
Marketing Operations Executive
04
Lead Generation Specialist
What the roles pay
Indicative rangesPunjab / Tricity
Fresher
₹2.2 – 3.6 LPA
2 – 3 years in
₹4.5 – 7.5 LPA
Delhi NCR
Fresher
₹2.8 – 4.5 LPA
2 – 3 years in
₹5.6 – 9.4 LPA
Remote / Freelance
Fresher
₹2.3 – 3.8 LPA
2 – 3 years in
₹6 – 10 LPA
Ranges reported by our own alumni across the last two placement years. What you are offered depends on your interview, your portfolio and the company — we prepare you for all three, we do not promise a number. Check a role in the salary estimator.
Who is hiring
- Digital agencies
- D2C and e-commerce brands
- Real estate and education
- Healthcare and hospitality
- Independent client retainers
Our placement cell runs drives with hiring partners across Mohali, Chandigarh and Panchkula, and keeps calling them until you are placed.
Talk about placementsCompare
Howwediffer
Most Marketing Automation in Mohali courses in the region cover a similar syllabus. What separates them is who teaches it, what you build while you are there, and what happens after the last session.
What to compareAt techcaddAt most places
Who teaches
Trainers who still work on client projects in the same stack.
Full-time faculty teaching from a fixed slide deck.
What you build
A live project with real requirements, deadlines and code review.
A demo project copied from the same manual every session uses.
Personal attention
1:1 sessions with open lab hours and daily doubt clearing.
Large halls where questions wait for the next session.
Course material
Curriculum revised against what local companies are hiring for.
Notes that have not changed in several years.
What you leave with
Certificate, project letter, internship letter and a portfolio.
A certificate, and nothing to show behind it.
After the course
Placement cell that keeps calling drives until you are hired.
A list of contacts handed over on the last day.
Compare us on the same points before you enrol anywhere — ask for the trainer’s current work, the last session’s project files and the placement record in writing.
Reviews
Whatourstudentssay
Session alumni from this track, on what actually made the difference once they were in interviews.
4.9
556+ Google reviews
The cyber security lab setup let me break things safely and learn how attacks really work. Placement cell arranged three interviews within a month of finishing.
AutoCAD and SolidWorks were taught with actual production drawings, not textbook exercises. My employer noticed that my drawing sets followed proper standards from day one.
I joined the 6-month MERN track straight after B.Tech with almost no practical experience. The live project work is what changed things — I had real code to talk about in interviews instead of just a syllabus.
The trainers actually work in the field, so every session had context from real projects. The Power BI and SQL modules were exactly what my interview rounds tested.
FAQs
Commonquestions
Still unsure? A ten-minute call with a counsellor usually settles it faster than any brochure.
Ask us directly
What the call covers
- Which session timing — morning, evening, weekend or live-online — fits around your college or job.
- Fees, instalment options and any scholarship you qualify for.
- Whether this track or a neighbouring one suits the background you are coming from.
Counsellors reply within a working day. No fee is collected until you have sat through a demo session.
Marketing Automation in Mohali runs for 2.5 months at our Sector 75 campus in Mohali. Morning, afternoon, evening and weekend sessions run in parallel, there is a live-online seat in the same session, and every session is recorded to your student portal.
Enquire
Askaboutthiscourse
Send a quick enquiry about Marketing Automation in Mohali and a counsellor from the Mohali centre will get back to you — usually the same working day.
+91 98881 22442Call the admissions desk+91 98881 22442WhatsApp for a quick replyinfo@techcadd.comEmail us your questions
Your details are used only to contact you about this enquiry — never sold, never added to a marketing list.
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Beyond the syllabus
Before you decide
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Ready to get started?
Start building your career today.
Talk to a counsellor today. One call is usually enough to know which track fits your degree, your schedule and the job you want.
Call now+91 98881 22442- Free career counselling
- No registration fee
- Placement support included
